Clean, fresh, refined every day
Inspired by the Japanese approach to care, URA is a premium 6-in-1 laundry detergent with softener, with elegant layers of floral scent that last.
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URA products
Tap a product to see details, sizes and where to buy.
Laundry liquid
URA Peony & Pear
Luxurious and alluring
URA Camellia & Freesia
Elegant and light
URA Rose & Fresh Peach
Sweet and fresh
The URA story
URA is Komlife's laundry brand for busy young people who want clothes clean in a single wash, with a scent that is clear but never harsh. Three floral scents — Peony & Pear, Camellia & Freesia, Rose & Fresh Peach — suit three different personalities. Alongside the laundry range there is URA dishwashing liquid in two scents, Lemon & Lemongrass and Java Cinnamon. Everything is made at the Komlife factory in Hung Yen.
Made for: People aged 25–35: office workers, people living alone or small families who do laundry every day.
URA is a floral 6-in-1 laundry liquid and dishwashing liquid brand of Komlife Vietnam Co., Ltd., launched in 2025, inspired by Japanese-style home care and made at Komlife's factory in Viet Yen commune, Hung Yen province, Vietnam.
- Owner
- Komlife Vietnam Co., Ltd. (About Komlife)
- Made in
- Komlife factory, Tu Ho village, Viet Yen commune, Hung Yen province, Vietnam
- Launched
- 2025
- 6-in-1 laundry liquid
- Peony & Pear, Camellia & Freesia, Rose & Fresh Peach; 3 L pouch, 9 L can
- Dishwashing liquid
- URA with Java cinnamon, lemon and lemongrass
- Certification
- URA dishwashing liquid: conforms to JIS K 3370:2019 (TQC CGLOBAL, no. TQC.25.3935.1). URA laundry liquid is not covered by this certificate. See Quality & Standards
- Suitable for
- Hand washing, top-loaders and front-loaders
- Contact
- +84 989 702 010 · cskh@komlife.com.vn
URA on store and supermarket shelves
Besides our online stores, you can find URA on supermarket shelves. Photos taken in store.
- The URA stand with all three scentsGO! Thang Long supermarket, Tran Duy Hung, Hanoi
- URA Peony & Pear, Rose & Fresh Peach, Camellia & FreesiaGO! Thang Long supermarket, Tran Duy Hung, Hanoi
- URA dishwashing liquid, Java Cinnamon and Lemon & LemongrassGO! Thang Long supermarket, Tran Duy Hung, Hanoi
- All three URA laundry scentsGO! Dan Phuong supermarket, Hanoi
- Peony & Pear, Camellia & FreesiaGO! Dan Phuong supermarket, Hanoi
- Rose & Fresh Peach on the promotion standGO! Dan Phuong supermarket, Hanoi
Official stores
To avoid counterfeits, buy from official stores or dealers authorised by Komlife.
How to spot genuine productsTips for using URA
How to hand-wash silk, chiffon and delicate clothes without pilling or losing shape
Silk tops, chiffon dresses and thin shirts pill, crease and lose shape when washed wrongly. Step-by-step hand washing, water temperature, wringing, drying and choosing a detergent for delicates.
Read more →
Floral laundry detergent: choosing a scent for your style and the season
Rose, camellia or peony: each laundry scent suits a different personality and weather. How to choose a floral scent for workwear, going out, sleepwear and every season of the year.
Read more →
How to make clothes washed at home smell like they came from a laundry shop
Clothes from the laundry shop always smell fresh and soft, but home washing seems to fade? The secret is the detergent, the dose, the rinse and the drying. Six steps to clothes that smell clearly fresh, never harsh.
Read more →
“Together with Komlife Vietnam,
elevating life
for every Vietnamese family.”