Floral laundry detergent: choosing a scent for your style and the season

Quick answer: choose a laundry scent by personality (sweet, elegant or glamorous), by occasion (work, going out, sleepwear) and by season (fresh, light scents for hot weather; warmer, richer scents when it’s cool). If you’re not sure, try a small pouch before committing to a scent.

By personality

You like	Try
Fun and youthful	Fruity and rose notes, sweet and fresh
Gentle and understated	White flowers, camellia, subtle
Standing out, glamorous	Peony, florals with ripe fruit notes

By occasion

• Workwear: a light, clean scent that won’t clash with perfume or bother colleagues nearby.
• Going out, dates: something a little sweeter and more noticeable.
• Sleepwear, bedding: a soft scent that’s pleasant up close.
• Gym wear: a fresh scent, paired with a detergent that tackles odours.

By season

• Hot weather: fresh, light scents that feel clean and cool.
• Humid, rainy weather: a slightly clearer scent, plus drying clothes completely so dampness doesn’t take over.
• Cool weather: warmer, richer scents that suit knits and jackets.

URA’s three floral scents

URA is a 6-in-1 laundry liquid with floral scents that are clear but never harsh:

• Rose & Fresh Peach: sweet and fresh. For fun-loving people, going out and hot weather.
• Camellia & Freesia: elegant and gentle. For workwear, sleepwear and those who prefer a subtle scent.
• Peony & Pear: luxurious and alluring. For a standout scent and cooler days.

URA washes and softens in one go with no need for fabric softener, and works for hand washing and both top- and front-loaders. It comes in a 3L pouch.

Want a richer floral scent for the whole family’s laundry? The 2-in-1 detergent SPY Ultra Clean Plus comes in modern, refined Golden Blossom and rich, alluring Blossom.

Making the scent last

Whatever scent you choose, how long it lasts also depends on washing and drying. See: How to make clothes washed at home smell like they came from a laundry shop